This scheme will enable the The FA to work directly with footballers throughout the country for the first time, in order to:
1. Keep players in the game.
We will be able to track the number of players playing football, track those dropping out and offer alternative football opportunities e.g. local 5 a side leagues, FA Mars Just Play session and Veterans football to help keep players in the game for longer.
2. Recruit new coaches, referees and volunteers.
We will be able to directly target players to attend courses, helping to recruit a new generation of coaches, referees and volunteers. For example, we could target all players over 35 years who may be coming to the end of playing and encourage them to stay in the game and become referees or club or league volunteers.
3. Communicate directly with players.
The FA Player Pass will enable the FA and CFAs to communicate directly with players for the first time. It will open up dialogue with players at every level. This will help us to promote services available and gain valuable feedback on how we can best support players to get into football and stay in the game.
4. Get our support on target
The FA Player Pass scheme will help provide County FAs with valuable data about how many players we have, whether those players are representative of their communities and help The FA and County FAs to target investment more strategically.
5. Help Football access funding
Better management information and better quality data will help the FA and County FAs obtain more partnership funding e.g. Sport England will invest in National Governing Bodies who can identify, track and grow the number of people playing sport. The FA Player Pass helps us to achieve these aims. That means more money for grassroots football.
6. Benefits for players
The FA Player Pass will also entitle each player and clubs to a range of benefits - including England tickets, discount offers from FA partners and prize draws - all accessed via the FA Player Pass website.
We will be adding more exciting benefits as the scheme matures.
Please click on the link on the right in Related Links to find out more.